News Samsung Now Selling 'Select' TVs Bundled With Xbox Game Pass Ultimate

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Hot on the heels of Amazon bundling certain Fire Sticks in with Xbox Game Pass Ultimate, electronics manufacturer Samsung is starting to do the same with 'select' TVs from its latest lineup.

As advertised by Xbox on social media, "selected 2023 or 2024 devices" from Samsung now come bundled with one month of Xbox Game Pass Ultimate subscription in certain regions. Here's a look at Microsoft's new ad for its latest Xbox Cloud Gaming partnership:

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And here's how Samsung details its new offering:

"With a Samsung Smart TV, you can do so much more than watch TV. In fact, it's so smart that with just a click of the Samsung Promotion App you can start uncovering more entertainment.

With the purchase of a selected 2023 or 2024 device you can unlock 100's of shows and movies for Free. Choose Sports, Drama, Gaming, Nature, Action…All with a Samsung Smart TV."

Here in the UK, the Samsung website also gives instructions on how to get hold of all of these free promotional subscriptions, so that users can dive in as soon as they set up their new telly. We're also seeing other regions advertise this promo, like Norway, Finland and Denmark, but we haven't seen anything for US customers just yet.

Xbox and Samsung first partnered up back in 2022, when the Xbox Cloud Gaming app initially launched on select TVs - and the two companies also paired up to advertise Starfield being played on the Samsung TV Gaming Hub last year.